Singapore striving to prove that life begins at 40

August 11, 2005

Singapore turned 40 this week in the midst of a makeover designed to reposition itself as an arts and entertainment hub to rival some of the most vibrant capitals around the world. The island republic, which has long been known as an efficient if stiff business center where the state acts like a stern nanny, often suffers from comparisons with rivals like Hong Kong and Tokyo when it comes to having fun.

But after crashing into the ranks of the developed world in just one generation, Singapore is now using its money to generate what Prime Minister Lee Hsien Loong calls the missing "x-factor". Five years from now, when the construction dust settles, Singapore is expected to have two major casino resorts, a cluster of museums with decent collections and other new attractions aimed at keeping tourists and investors coming. "Global cities like London, Paris, New York and Shanghai are continuously re-making themselves, so all the more must we," Lee, son of Singapore's independence leader Lee Kuan Yew, said Monday on the eve of National Day.

It won't take long for some of the more radical changes to happen. The same place that once banned US magazine Cosmopolitan for being too racy for local women will have its own permanent Crazy Horse nude cabaret show starting December at an all-night entertainment district called Clarke Quay.

The Paris-based troupe may seem tame alongside exotic sex shows on offer in other Asian cities, but the arrival of Crazy Horse here marks an important change for Singapore, where until two years ago dancing on bartops was banned. Government censors have also been easing movie classification rules, allowing mild sex and nudity to be shown to viewers who are at least 21 years old, but restrictions on inflammatory political and religious debate remain. "It used to be Singapore was just Raffles Hotel only, but we have matured a lot as a destination," said tourism industry consultant Christopher Khoo, referring to the stately British colonial landmark.

Khoo said the new entertainment attractions would encourage tourists to stay longer than the current average of less than three days. "Half a day longer translates into almost 20 percent extra in tourism receipts," he said. Born on August 9, 1965 after leaving the Malaysian federation, the Republic of Singapore had few cultural attractions to offer foreign visitors until a state-sponsored museum-building frenzy began in the 1990s.

The jewel in the crown of the arts promotion drive is the three-year-old Esplanade performing arts center along the shoreline, billed as Singapore's answer to the Sydney Opera House. It cost more than 300 million US dollars to build and boasts ultramodern music and theater facilities as well as spiky curved roofs that earned it the nickname "durian" after the pungent Asian fruit.

AFP


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