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Playboy to open club in Shanghai, a first for China
December 5, 2004
Shanghai - Iconic brand Playboy plans to open a club in China's commercial
capital of Shanghai - a first for the communist nation which still bans the
company's flagship men's magazine.
A formal announcement of the move is expected at a news conference by Playboy
Enterprises International Inc. and Shanghai Entertainment Ltd. planned for
Tuesday.
More than two decades of economic openness and rising urban prosperity have
eroded the Communist Party's deeply conservative social policies.
Beauty contests, once frowned upon, have been widely embraced in recent years.
Prostitution, while still illegal, is commonplace in most parts of the country
and surveys show broad acceptance of premarital sex among young people.
However, China still bans the sale of Playboy and other magazines featuring
photographs of nude women, although some such volumes are sold legally as art
books.
The government this summer also launched a crackdown on Internet pornography.
Chicago-based Playboy Enterprises Inc. publishes Playboy magazine in 18
countries. The company's famous rabbit head logo is also licensed for a variety
of products, especially popular in China and other parts of Asia.
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